5 things you didn’t know about Estée Lauder’s cult serum
It’s not very often a beauty product transcends skin type, attributes and personal preference to become beloved by all. But when it does, that’s what we call a ‘cult-favourite’.
Fondly known as ANR to those of us who consider this hero serum a staple, Estée Lauder’s Advanced Night Repair Synchronized Multi-Recovery Complex is one of the most recognised and recommended skin care products in the world.
When you consider all the new launches and breakout brands from the past few years, the fact this iconic brown bottle has remained on top is wildly impressive. But then again, it’s pretty darn special and there’s a few reasons why…
#1 It first launched in 1982
Long before serums were even a ‘thing’, Estée Lauder’s Advanced Night Repair was born. It completely pioneered the category with the first-ever serum, AND first-ever skin care product to promise skin repair and tackle the effects of environmental damage and ageing.
#2 The formula keeps getting better
Fast forward to today and the best won’t rest. It just keeps getting better. Over its 38 years, the classic skin care favourite has been updated four times, with each launch debuting an unprecendented first in innovative research. In fact, it was the first ever skin care product to use hyaluronic acid.
And now, the most recent breakthrough formula is on shelves featuring new ChronoluxTM Power Signal Technology. This upgrade accelerates the time needed to repair skin, increases firmness, boosts and maintains hydration, and fights pollution. No small feat and no small amount of research here.
#3 It now has collagen
Collagen naturally occurs in the skin and is what’s responsible for our skin looking so plump and youthful. Only thing is, the older we get the less we produce, and it’s pretty tricky to recreate. But, for the past seven years Estée Lauder scientists researched over 80 micro signaling molecules to identify a specific one that’s essential to the skin’s natural repair and promotes multiple vital anti-ageing pathways. In English? The new formula boosts the skin’s natural collagen production and the production of new skin cells, resulting in a firmer complexion.
#4 You can use it day AND night
It’s a common misconception that Estée Lauder’s Advanced Night Repair should only be used at night. But actually, the formula taps into our skin’s own circadian rhythm, activating different benefits when used at both times of day. It repairs at night, but it protects in the day, so apply it after cleansing both morning and evening for best results.
#5 22 bottles are sold a minute
We told you it was beloved, but not specifically how much. Globally, 22 bottles of the current ANR are sold a minute. And right here on beautyheaven, it’s received over 200 reviews from our members, with an average star rating of 5 out of 5 – this is almost unheard of and equals a whole bunch of satisfied, happy and glowing faces.
Main image credit: @esteepro_milanburge
Have you ever tried Estée Lauder's Advanced Night Repair?
57 Member Comments
I would love to try this product, always hearing amazing things about. Just such a shame that Estee Lauder aren't cruelty free :(
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Hello friends, an awesome and amazing testimony about a Great spell caster i really love to share. I'm Bello by name from NIGERIA. Getting my wife back is what I least expected and could never imagine. I and my wife have been married for ten years and we have been living happily but all of a sudden she changed completely and turned away from me and i never knew what was going on, i tried to ask her but she refused to tell me what the problem is, and as time went on she sought for a divorce. I was so worried and confused, and i did all my possible best to get her back but it wasn't easy, i thought all hope was lost, and during my search for a way out, a friend of mine who had similar problem told me about a great spell caster called (Dr JB) who helped him get back his wife also. I never believed in spell casting in my entire life or magic because I never thought it would work but I tried to give this man a chance and to my greatest surprise, He cast a spell to bring her back, but today we are back together into a lovely home with three beautiful kids. We are happy together again and I am using this opportunity to tell anyone passing a similar situation to unlimitedlovespellcast@gmail.com OR unlimitedlovespellcast@yahoo.com WhatsApp him +1(415) 286-5884 . and you will be the next to tell a new testimony.
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I love this serum. But it’s been a while since I’ve used it! Now I’m keen again with the new formula! Can’t wait to try.
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It's on my Christmas wish list.
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I love my Advanced Night Repair along with the eye supercharged complex. Yes it is expensive but well worth it and it does last a long time:)
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I love my Advanced Night Repair along with the eye supercharged complex. Yes it is expensive but well worth it and it does last a long time:)
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It sure is quite expensive now especially now they want you to use so many other serums with it
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This iconic brand seems to have been here forever
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I have never bought this product but have been luckily enough to get a free sample a couple of times.
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a long standing product with good reputation. definitely a great buy for everyone.
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It's good it's been around a long time, must mean its good
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An expensive but good product. I like their perfumes too
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I tried a sample of ANR's original formula and my skin did not like it.
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Haven't tried this yet. Might give it a go if I can get it with my rewards . Good reviews & that it has been around for a few years .
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I've never seen an Estée Lauder product in a Beautyheaven rewards room event. You have a greater chance of receiving a sample of it as a gift with purchase, for example, an online store such as Adore Beauty.
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I never tried it, maybe one day.
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