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    A MAC chemist has helped Crayola create an entire range of skin tone-coloured crayons

    22 May 2020 11:24 AM | Posted by
    bh's Ruby Cotton's picture
    bh's Ruby Cotton
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    Remember sitting in the classroom and asking your friend to pass the ‘skin colour’ crayon? Then proceeding to use a pale, slightly orange tone to colour in the face of your illustration?

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    Well as we fight for adequate representation in the workplace, the sporting arena, award shows, and the beauty and modelling industry, there is definitely something to be said about the lack of representation in colour palettes for children trying to draw themselves, their friends or their family members. 

    Enter, CEO of MOB Beauty, Victor Cassal.

    The ex-chief chemist and managing director of MAC, as well as co-founder of Cover FX, has partnered with Crayola to bring us the ‘Colours of the World’ crayons. The carefully curated range of 24 shades covers light and deeper shades, including pinks, neutrals and golden undertones. 

    “This is exactly the science and treatment I have used to create global shade palettes for the beauty industry,” said Victor.

     And for those who are thinking 24 shades doesn’t even scratch the surface for complexion variation, Casale explains “when you apply a complexion product on your face, and you compare it to your skin - side by side - you have to be very precise.”

    “When translating this knowledge and experience to support the colours of the world initiative, I felt it would be difficult for a child to notice the difference on paper.” 

    Working side by side with the research and development division at Crayola, instead of aiming for 50+ shades, the team and Victor enlisted the process of merging two similar complexion shades into one crayon. 

    And just like that, Victor  and Crayola are doing it for the kids, and making a huge impact on our children feeling confident, seen and important. Bravo. 

    Had you noticed these colours were missing from your childs pencil case?

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    54 Member Comments

    Margaret 322 2 Jun 2020 9:37 AM

    What a great idea, I love these.

    bun 1 Jun 2020 12:55 PM

    This is fantastic, inclusivity is so important!

    nehatalwar 1 Jun 2020 10:58 AM

    They actually look so cool!!

    Am1851 31 May 2020 12:17 PM

    I don't know if my 4 yo grandson will select a skin tone or still stick with a blue or green face in his artwork.

    GeeJ 31 May 2020 10:32 AM

    Very cool.

    MerryGoRound 30 May 2020 3:48 PM

    Well done, but soooooooooooo looooooooong overdue

    Lala's Land 27 May 2020 6:31 PM

    This is amazing. What a fantastic invention for the kids of today! Another step closer to inclusivity in our society. Bravo

    Kate Giddy 27 May 2020 5:51 PM

    Wish I had these as a kid- it sucked having to use such weird colours for skin, not that my drawings were ever in any way realistic!!

    talk-a-lot 26 May 2020 10:57 PM

    The different skin tone crayons are a great idea for the budding artist. A great selection of skin colours to choose from.

    Brown Beauty 26 May 2020 6:10 PM

    I always feel the absence of true skin colours in my kids pencil case.

    AndreaD 26 May 2020 11:15 AM

    This is all sorts of amazing!!! This has made my day, I wish these were around when I was little. That peach-pinky tone we used to call 'skin colour' was never really quite the match for my skin!!

    Rose_P 26 May 2020 10:44 AM

    I desperately want a pack of these for my niece. She would love them. I’ve searched online and can’t find them anywhere. If anyone sees them, please let me know.

    RalucaP 25 May 2020 8:29 PM

    They actually look cute !

    Paul481 25 May 2020 2:56 PM

    Thats awesome, when i was a kid i use to melt my crayons and mix them with lip balm to make my own colored lid balm

    Nys Silver 25 May 2020 2:52 PM

    Love this! Will be picking some up for my son

    Jessica712 25 May 2020 11:55 AM

    These look great! I would love to try!

    Ellyloves 24 May 2020 9:45 PM

    This looks so great!

    IndieAna 24 May 2020 5:46 PM

    What a great idea!

    S-P 24 May 2020 1:53 PM

    I'm surprised it hasn't been done sooner. Great for artists young and old.

    maggieball 24 May 2020 12:39 PM

    This is wonderful. Well overdue.

    sootyblack_14 24 May 2020 11:32 AM

    I freaking LOVE this!!! How much fun is this!?!?!?

    Wn0873 24 May 2020 10:05 AM

    I'm not sure that kids really care that much. After all, most kids' drawings bear no resemblance to reality anyway, so the fact that a genuine skin colour is not used is not that big a deal. I guess if there are artists who use crayon for creating this might be good for them.

    ray_jay 24 May 2020 7:54 AM

    thats actually really cool

    Miramarmari 23 May 2020 5:32 PM

    Can’t wait to get my hands on this for my nephews and niece!

    Shop A Everyday 23 May 2020 4:22 PM

    cool, eye shadows and lippies made easy

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